Thank you for visiting.
At this time, discernr is no longer accepting new clients. For Marketing PLG needs please see the 3x International Bestseller
Marketing for Product Led Growth: Become a Company Leader through Credibility and Empathy
by discernr's founder Steve LaChance
The Problem
You need a Product-Led Growth motion that actually works. Easier said than done, until now.
This approach is how you design the strategy and steps necessary to drive PLG in your target markets.
Determine if your product and market are right for PLG - and what to do if they're not.
Uncover your Critical User Profile and how to introduce millions of them to your solution.
Zero in on what to say and when to say it so users become customers that replicate themselves.
